Before the use of social media and Web 2.0, consumer interaction with a company CEO was rare. Today, the use of an executive blog allows CEOs to internally and externally communicate with the audience. According to SocialCorp, an executive blog allows CEOs to interact with customers, investors, employees, business partners, and the media. This encourages [...]
Archive for the ‘Executive Blogs’ Category
Collaborating with the CEO
Posted in Collaboration, Executive Blogs, tagged blogging, blogs, CEOs, collaborate, interaction, participation, Sun Microsystems' CEO Jonathan Schwartz, The Burton Research Group on March 2, 2009 | 1 Comment »
